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Portfolio decisions and resource allocation priorities are critical
to leadership, and indeed survival. The ability to make complex strategic
decisions based upon objective and rigorous criteria is essential.
Many questions need coherent answers: Which markets or businesses are
the most attractive and why? What products should you grow? How much
should you invest and when?
FACT-BASED STRATEGIC PLANNING
The GenSight Group, the recognized leader in
the field of Decision Excellence ® , has created a comprehensive capability to master
the complexities and practicalities of fact-based strategic planning.
GenSight® deliverables include process design, software tools,
and integration of this capability into your business environment.
The unique approach has been made possible by the depth of understanding
that can only come from first-hand senior management experience,
coupled with the innovative development of process methodology
and proprietary technology.
GenSight® enables evaluation of market attractiveness, competitive
advantage and financial value in order to develop strategies for market
segmentation, positioning and resource allocation. GenSight® supports
a range of proven strategy models, including:
- Boston Matrix
- GE Matrix
- Directional Policy Model
- Porter Model
- Life Cycle Analysis
- Perceptual Maps
The methodology is fully customizable and is compatible with Value
Based Management.
See also GenSight® solutions
for:
Software - key features: (More >)
- Portfolio Visualization and Animation
- Multi-Dimensional Portfolio Analytics
- Criteria-Based Decision Support
- Predictive Business Modeling
- Resource Optimization
- Project Tracking and Workflow
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